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Why Print?

John_Botton_aotearoa-artistWHY PRINT?

By John Botton

You push your chair back from your workstation and admire your handiwork. “Another masterpiece and in record time” you declare loudly to Phatt the ginger cat who’s perched on the sunny windowsill, barely taking any notice of your apparent excitement. The gazillion dots that make up the intricate pointillist pixilation stare back at you. Just then the phone rings, it’s Marge from the gallery. “Darling, can you get another five of the red ones, three greens and a blue to me by Friday, sales are going through the roof.” “No problem”, is your reply. Your artwork is really selling well, but you don’t seem to be making any money.

You start counting on your fingers and before you even get to your toes you’ve worked out that after gallery commissions deducted you’re making $22 an hour for your efforts and that’s not counting the cost of your materials. There must be an easier way to make money as an artist.

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